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World Cup in South Africa: Monitoring the Coverage
The opening game of the 2010 World Cup (played before breakfast on the West Coast), averaged 5.4 million viewers on Univision and 2.6 million on ESPN. The Univision broadcast was the number 1 program...
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World Cup: By the Numbers
There is plenty of anecdotal evidence supporting theory the 2010 World Cup is grabbing a large portion of the American sports pie. Americans are discussing the World Cup around the office, media...
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Soccer Business Bits: NY Times Signs a Deal, Graphing the Cup
The New York Times announced a deal with California based Match Analysis to provide real time, data and statistics from the 2010 World Cup. While the timing of the deal seems strange, the arrangement...
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The 2010 World Cup: A Final Look
Some last thoughts on the World Cup. 24 million viewers watched the 2010 World Cup Final on ABC and Univision, the biggest ever US audience for a soccer match. Worldwide, more than 700 million people...
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